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(NAFB.com) – Department of Agriculture Under Secretary for Trade and Foreign Agricultural Affairs, Alexis Taylor, will lead an agribusiness trade mission to Seoul, South Korea, on March 25 – 28, 2024. USDA is inviting U.S. exporters wishing to participate in this trade mission to submit their applications. Taylor says, “We see tremendous potential for growth as the demand for health and fitness, ready-to-eat, and convenience products is growing, providing a great opportunity for U.S. exporters to expand their sales in the region.” The trade mission will offer U.S. agribusinesses the potential to increase or expand their food and agricultural exports to the region. While in Seoul, participants will engage in two days of business-to-business meetings with potential importers, processors and distributors. Additionally, attendees will receive in-depth market briefings from USDA’s Foreign Agricultural Service and industry trade experts. U.S. exporters who wish to participate in this agribusiness trade mission must apply online by December 18, 2023.