(NAFB) – U.S. organic sales soared to new highs in 2020, jumping by a record 12.4 percent to $61.9 billion.
The increase marked the first time that total sales of organic food and non-food products have surpassed the $60 billion mark, according to the Organic Trade Association. The organization released the data as part of its 2021 Organic Industry Survey.
In almost every organic food aisle, demand jumped by near-record levels, propelling U.S. organic food sales in 2020 up a record 12.8 percent to a new high of $56.4 billion. In 2020, almost six percent of the food sold in the United States was certified organic.
The COVID-19 pandemic caused consumer dollars to shift almost overnight from restaurants and carry-out to groceries, with traditional staples and pantry and freezer items flying off the shelves. Consumer habits were upended, online grocery shopping and grocery deliveries exploded, and new products were tried as families ate three meals a day at home.